Director, Media Services
National CineMedia (NASDAQ: NCMI) Centennial, CO (Commuting from Los Angeles)
10/07 - present

As the Director of the Media Services, Delfino oversees media production, personnel and operations management for advertisements and digital content for National CineMedia's FirstLook cinema preshow, NCM Fathom and CineMeetings/Events.

FirstLook is the largest digitally delivered, high definition cinema pre-show in the country, combining world premier content with advertising targeted by movie rating. Content partners such as Sony Entertainment, Universal Pictures, Disney, NBC, Discovery, A&E, The History Channel, and Turner Broadcasting provide NCM with some of the finest media content available.

NCM’s FirstLook show is available exclusively at AMC, Cinemark, and Regal Entertainment theatres making up nearly 75% of movie screen in the United States.

NCM Fathom provides national product exposure throughout the largest and most sophisticated theatre network in the world. Fathom’s Digital Content Network is the largest in-theatre, closed loop satellite-delivered network. Event content is encrypted and multicast nationally to preferred theatre locations for concert tours and music events, DVD product releases, theatrical premieres, Broadway plays and opera, sports and special events.

NCM CineMeetings and Events provide business meetings and special events in more than 1200 movie theaters nationwide. Events can range from a single location to a live satellite broadcast to hundreds of locations nationwide.

Delfino is responsible for the leadership of the media department including budgeting, reporting (cap-ex and operating budgets), and communication on behalf of the group to the executive branch with a direct report to the Chief Creative Officer, SVP Media and Interactive.

Supervising creative editing staff during post production. Conforming and encoding all content for successful playback in a variety of high definition digital mediums and formats. Design and manage all processes and procedures to meet capacity, deadlines and budgets.

Senior Producer
CMP Media, NetSeminar Services
Santa Monica, CA
8/00 - 4/03

As the Senior Producer for three years at CMP Media's NetSeminar, Delfino performed several key roles contributing to the growth of the Santa Monica, California based company.

An extensive senior level production/post-production background provided the experience and leadership to oversee the operations, facilities and personnel for the commercial broadcast studio that produced hundreds of successful multi-camera, interactive, webcast events.

An extensive senior level production, post-production background provided the experience and leadership to oversee the operations, facilities and personnel for the commercial broadcast studio that produced hundreds of successful multi-camera, interactive, webcast events.

Drawing on multiple years of marketing and advertising experience, Delfino worked diligently with the NSS sales staff to develop an intergraded marketing approach with its parent company CMP as well as the means to create marketing tools to facilitate the programs he developed.

Under Delfino's senior management, NSS emerged as the leading provider of business-to-business internet broadcasting, training and demand creation services with over a quarter of a million online viewers.

The success of this product was noted by Yahoo Broadcast, who partnered with CMP in April of 2003, providing international studio facilities and significant infrastructure. The Santa Monica studio was relocated to San Jose, California and Delfino chose to remain in Los Angeles.

Delfino provided the creative direction and project management for an internal broadcast television network for a national restaurant/sports bar chain. Supervised development, creation, motion capture, modeling, texture mapping and compositing for 3D animated characters.

Delfino developed the networks programming, established and maintained the project's budget, purchased and re-purposed content, negotiated contracts and supervised outsource vendors and contractors all within the 4 month contract deadline to complete the project.

Arriving in Los Angeles, California in 1999 Delfino utilized his broad-based production background to find work in the entertainment industry. He found his skill set, provided dependable, highly refined operations, supervisory and technical skills essential in managing a motion picture or television production team for clients such as UA, MTV, Playboy Entertainment, Single Cell Pictures, Dawa Films, Goff-Kellam Productions, Steve Dworman Enterprises.

Independent Movie Database (IMDB)

With the coming of age of nonlinear desktop video editing, via the likes of Avid, Delfino saw the opportunity to jump on board. Financed by the sale of his publishing interest, Delfino and then partner Bernie Vogel formed DeVo Media in 1992.

Delfino once again contributed significantly to the financial and creative success of the award winning, commercial based production, post-production facility. Delfino managed operations, budget and staff for the multi-million dollar business that experienced a 300% growth over three years. In 1998 Delfino sold his interests in DeVo Media to relocate to Los Angeles, California.

Multimedia Creative Services Ltd, Youngstown, OH
7/91 - 5/97

After leaving Austin Advertising to open Multimedia Delfino was the entrepreneurial force that provided the creative and management component in the growth of his million dollar plus, award winning, full service marketing, advertising and design firm. The agency grew 400% in 5 years to produce two spin-off businesses: DeVo Media a production/post-production facility and The MetroEye Monthly a newspaper-publishing venture.

Austin Advertising
Cleveland, OH
4/89 - 6/91

Managed marketing, creative and production departments for the multi-million dollar ad firm. Developed and implemented creative and strategic planning for national/regional client base expanding the agency’s bottom line by 42% over a 2 year period.